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Frances Manroe Bunt

I have a vast experience across industries, ranging from insurance to toys, and tapping into brand voices dependent on the direction they want to go. I see writing as a puzzle, where I need only to find the right pieces that work to create something magical. I believe in storytelling above all. And I believe that telling a story is not limited to any one medium, the possibilities are endless for a blank page. 

Education

2018 - 2022

The University of Texas 

at Austin

BS, Advertising 

Graduated from the University of Texas at Austin in May of 2022 with a Bachelors of Science in Advertising. 

2020-2022

Texas Creative

Advertising Portfolio Sequence at UT Austin

Texas Creative is the distinguished creative portfolio sequence of the #1 ranked undergraduate advertising program in the nation.

Collaborated with peers as an Art Director/Copywriter to create creative campaigns for real-world brands from concept to execution. 

June 2022 - April 2023

Copywriting Intern

Berlin Cameron - VMLY&R

NY, NY (Remote)

  • Owned copywriting process from initial creative brainstorm to the development of client-facing copy across agency brands: Under Armour, AIG, Wild Turkey, Espolón, LOL Surprise, Lee Enterprises, and more.

  • Studied advancements and applications in web3, NFTs, and activations within the Metaverse.

  • Provided insight, big ideas, and activations for new business pitches across brands like Urban Decay, am/pm Convenience Stores, and Little Tikes toys.

  • Executed brand voices ranging from insurance to children's toys and maintained standing client relationships and campaigns.

April 2023 - Present

Associate Copywriter

Berlin Cameron - VMLY&R

NY, NY (Remote)

Campari Suite // Wild Turkey, Espolòn Tequila, Aperol

  • Worked as an Associate Copywriter under the ECD and CD on multiple brand accounts in the Campari portfolio (Wild Turkey, Espolòn, Aperol). Was first to execute copy for social posts, CRM newsletters, promotional assets, and event concept planning.

AIG Insurance // B2B and B2C In-country and International 

  • Executed brand copy as main copywriter for the AIG Insurance account and created both external and internal assets from 2022-present. Assets ranging from social, internal infographics, informational pamphlets, broker education presentations, and more.

Experience

Jan. - May 2022

Graphic Design & Tour Management Intern

Triple8 Management 

Austin, TX (Remote)

  • Analyzed and updated reports based on artist song/album sales and streams. 

  • Designed promotional deliverables for artists (posters, social media content, etc.) based on marketing needs.

Dec. 2021

Freelance Jr. Art Director 

Fred & Company 

Austin, TX (Remote)

  • Corresponded with Creative Director to fulfill print advertisement orders based on campaign initiatives and core concepts.

  • Soured assets for brand campaign from licensable stock sites.

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